Health Check Results

The results are in….

Glenn and his team have taken the time to personally analyse your Instagram profile and have made the following discoveries and recommendations….

Profile Picture

Analysis

Profile pic is the company logo

Recommendation

Keep it as is, this logo works well in capturing other users attention

Bio/Description

Analysis

No Description

Recommendation

Recommend adding a description of who you are and what you offer. If you have a website we recommend adding this as a link in the description so followers can find your online store

Story Cover Images

Analysis

No story highlights as yet

Recommendation

We recommend adding Story Highlights which help to categorize your story section and give followers more content to view. Examples of story highlight categories include “Namm 2020” “Keys” “Drums” “New Instruments” etc

Consider adding an image or logo to each story highlight badge to create a theme. This could be similar to your  company logo.

Content

Analysis

Posting in newsfeed once every day or so. No stories posted at time of health check.

Recommendation

Keep up the consistency with posting every day. Also aim for 6-10 stories per day to keep your followers engaged. Text content is quite brief with only a few hashtags. We recommend writing at least a few sentences about your post and using 20-30 hashtags with each post for maximum reach. Consider asking a question at the end of each post to encourage more engagement in the comments.

Grid

Analysis

Using a combination of videos and photos in the newsfeed. Most instrument demo videos are filmed with the same background.

Recommendation

We recommend you keep using a consistent background with videos to establish a theme. We also recommend you use a consistent background for the majority of your photos as well which will also help

Engagement

Analysis

Need to work on this

Recommendation

We recommend responding to every comment on each post. This will help to continue to build your community and establish a deeper relationship with your followers.

Let’s do something with these results….

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Imagine what your Instagram could be if you really took control…..