Description is word-rich and could be broken down into smaller chunks of information. The link sends us to a YouTube channel.
We recommend breaking down the description into smaller chunks of information. For example; “Award winning musical instruments” “Designed by Ned Steinberger” “Advancing the state of the art” etc
Do you have a website you can send users to? If so, we recommend sending users to your website over YouTube because then you will have a more captive audience land on your site as opposed to landing on YouTube where users can then discover other videos from other accounts.